Obviously, the Internet is huge and the latest data tells us there are 1,802,330,457* people that are connected to it. All types of subjects about the Internet are now being discussed in everyday life all around the world. One area that has grown steadily is how to get a top ranking in Google. There are a lot more people wanting to know more about search engine optimization. There’s a considerable amount of curiosity about how to get a top search engine ranking on the internet as this paves the way to website visitors and new sales. Knowing what to do can be overwhelming, so keeping it simple is best if you are just learning SEO.

This article is intended to assist you a little further on how to get a top search engine ranking. If you want to know how to get a top search engine ranking continue reading and find out how to do it in 3 easy steps!

Step one is to choose one specific keyword phrase through performing research that shows enough traffic and not too much competition and that is highly relevant to your website. If you choose to target the wrong keywords your efforts may not bring the best results. Finish this step promptly, correctly and completely. This is very important. If it isn’t done correctly, for whatever reason, then you will get the wrong type of visitors that don’t convert or you will be unable to rank for that specific keyword target.

You can use the Google Search Based Keyword Tool or better yet use the Download Your Free Copy of Market Samurai and save a ton of time and find those ‘money’ words much faster.

The next step is going to be optimizing all the possible on-page factors for that keyword phrase that make sense for that page. Things you will want to look at optimizing are using the keyword phrase in the Title, Description, H1 tag, using in-content links for that phrase, and you should also add related keywords in the body that would occur naturally around this keyword phrase, or LSI words. Words that relate to your keyword but do not have the main keyword in the phrase. Synonyms, and words only those in the industry would know.  We actually offer an in-depth FREE SEO REPORT that will analyze a specific page of your website for a specific keyword and give that page an SEO Score which and will give advice and point out areas for better optimization.

The third step will be to gain different types of backlinks with the specific keyword phrase in the link text. This can be done many various ways, and should be. Having a variety of links is better than having all your links coming from one or two sources. Ways to get links include article marketing, participating in related forums with your link in your signatures, blog commenting, social media profiles, social media syndication and bookmarking, press releases, directories – general, niche, blog, rss directories, micro-blogging i.e. Twitter, video, audio, photo sites, document sharing like Scribd.com, even creating an account at a Question and Answer site, these all give you the opportunity to build your own links specific to your target keyword phrase.

This is very important because the more links you have with that keyword phrase the better your chances will be to move up the search engine rankings.. What’s important to avoid here is spam linking or linking on PageRank 0 sites. Higher quality links are much better and worth much more in the eyes of the top search engines and are truly worth the effort of finding and developing links on these high PR web properties.

Follow the steps outlined above and you ought to be able to gain that top search engine ranking on your specific keyword target. Then take advantage of the fruits and benefits of having a traffic producing keyword at the top of the search engines that you will have earned by your time and effort.

*http://www.internetworldstats.com/stats.htm

If you would like help with keyword research and your SEO Campaign please contact us at (610) 768-0357 or get yourself a no obligation, free SEO report for one of your individual web pages and get to work on that first place ranking on Google for that target keyword that will drive hundreds of new visitors to your site!

A very important distinction being made about Backlinks versus Social Buzz, in the following update from SocialMediaScience.com.

QUESTION: “We understand the exposure/awareness benefits that social networks would provide us, but the primary goal for us right now is to leverage these social networks as a means to build back links directed to our websites. We would like the ability to specify the anchor text of links to web pages that we specify, from do-follow social network pages. We would prefer these links to be embedded in the content of the articles that we create. It would be even better if we could provide a few possibilities of anchor text that would be used in the links.

Below is our official response to these questions about using SYNND for link building activities:

One of the most common misconceptions about social media marketing (SMM) generally…and about our SYNND software specifically, is that it’s a tool for building forced inbound links. SYNND should be used to create inbound “Social Buzz” first and foremost and only secondarily for creating natural (not forced) inbound links. Social Buzz is a ranking factor all by itself and should never be confused with link building, which is a separate endeavor. A “natural” byproduct of Social Buzz Building is inbound references, links, comments, tags, etc. but you cannot force “anchor text” within a submission to a social network as this is not natural and is frowned upon by the social networks.

Further to this, the search engines are doing everything in their power to stop or discount traditional link building activities and will continue to do so on into the foreseeable future. We expect to see whole sites that have used these “linking strategies” to be severely reduced in ranking, or in some cases de-indexed all together in upcoming Google Slaps. The new focus on “Social Buzz Building” is a way around the old pitfalls of link building but, again, should not be confused with traditional “link building”… Building inbound “Social Buzz” is a new (about 3 years old) ranking factor that exists within Google’s complex algorithm (as well as other search engines), regardless of the dofollow/nofollow attributes of the social networks where the buzz originates. Look no further than Google’s recent addition of BUZZ to their Gmail platform. What people do not realize is that this is only the tip of the iceberg for them. We have tracked Google long enough now to know how deeply they both value and understand everything related to social buzz. Based on this, we are now know it is the “New Linking Strategy” and the primary ranking factor every site should focus on. In our business we have abandoned all forced link building activities and are focused instead on using the true power of the Internet to create raving fans based on pure social buzz. It’s easier, faster, safer, and it is the future… pure and simple. As a by-product, we also see more natural link building, along with the added benefit of viral social buzz expansion.

Again, Social Buzz is an “independent ranking factor” not to be confused with “link building”. Social Buzz is more powerful, more long-term regardless of nofollow/dofollow attributes. Social Buzz rises above nofollow/dofollow, Social Buzz cannot be measures by PR (Page Rank) either. It is a ranking factor unto itself and we and our members have proven this fact over and over again.

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